The White Lotus Season 3 Set-Jetting

Photo: HBO/ Warner Bros.

Everyone on the island is buzzing about The White Lotus Effect, with the anticipated demand for Thailand travel and discovery. And at team Sudara, we completely agree! The White Lotus Effect, or set-jetting, a top travel trend where travellers journey to the glamourous film locations seen on popular shows makes a lot of sense for our home, Phuket. With its stunning and aspirational setting, its no wonder its been picked up by international jetsetters and even those who are looking to relocate to start a new chapter of life.

The highly anticipated Season 3 of The White Lotus is set to premiere on February 16, 2025, exclusively on HBO Max. This star-studded season features a diverse cast including Thailand’s own “Lisa” Lalisa Manobal from the K-Pop sensation Blackpink, along with renowned actors Michelle Monaghan, Sam Parker Posey, Natasha Rothwell, Patrick Schwarzenegger, Tayme Thapthimthong, and Aimee Lou Wood, among others. The allure of Thailand as the backdrop for this acclaimed and eccentric TV series has been a topic of much discussion.

The impact of The White Lotus can already be seen in Thailand, with a significant increase in tourism. In 2024, Thailand welcomed an estimated 35.5 million tourists, up from 28.2 million in 2023, as reported by Thailand’s Ministry of Tourism and Sports.

 Here are some tips to enhance your own Phuket travel experience, whether its your first time to Phuket or for your next visit back.

Haven’t heard about The White Lotus? This show from creator Mike White, has been a massive success for HBO. The show, which premiered in July 2021 set in Hawaii, received a remarkable 20 Emmy nominations across 13 categories, securing 10 wins. The second season, set in Sicily and launched in December 2022, garnered 23 Emmy nominations, including Outstanding Drama Series, and secured five wins.

Photo: HBO/ Warner Bros.
Photo: HBO/ Warner Bros.
Photo: HBO/ Warner Bros.

Explore More – contact the Sudara team and begin your new chapter of beachside living.